The theory of Genre - it can be argued that Vampire fiction are a sub-genre of horror fiction, though some also argue it has created a genre of its own.
Genres can be identified through their signifiers - the repeated style, iconography, characters, events and settings used.
Terms related to the Genre Theory:
Iconography - Images, objects and sounds associated with the genre. (Stake to the heart - garlic - blood - coffin - capes)
Style - Ways which the iconography is presented - colours, edits, camera angles etc.
Setting - Locations typical to the genre (Graveyard - medieval castle)
Characters - Key types of characters associated with the genre (pale vampires, usually male)
Narrative moments - Set pieces, events, expected by the audience (Rising from the coffin - turning into a bat - biting - stake to the heart)
Themes - Deeper meanings to these films which are associated to the genre.
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